FREE SHIPPING FOR ALL ORDERS OF $150
0 items $0.00
BOOK APPOINTMENT
Menu
0 items $0.00

MSP Business Valuation and Accelerator

MSP Business Evaluation, Valuation & Acceleration

Find the Experts Who Help MSPs Scale When You’re Ready to Grow

MSP Business Growth Marketplace Podcasts

Business Videos
Coming Soon

Evaluation Videos
Coming Soon

Tradeshow Videos
Coming Soon

Press Release Videos
Coming Soon

STARTS HERE - MSP EVALUATOR

Start: MSP Valuation in 15 Seconds

Get a fast estimate and understand what drives your MSP’s value.

The MSP Business Evaluator 

Quick Valuation Version

Find out how much your MSP is worth—using revenue and EBITDA multiples.
If you're ready to increase that value, upgrade to one of the Accelerator versions for a customized roadmap to scale and grow.

Not satisfied with the result?

Upgrade to the Accelerator version to receive a personalized blueprint and roadmap designed to scale your business faster.

UPGRADE TO ACCELERATOR

The MSP Business Evaluator
Accelerator Versions

The Growth, Strategic, and Ultimate Accelerator versions dive deep into the critical areas of an MSP, employee management, financials, industry tools, marketing, and EBITDA calculations. These advanced versions provide strategic insights and deliver a customized growth strategy, complete with a blueprint and roadmap, empowering MSPs to accelerate through the MSP Business Maturity Model. 

Quick Valuation for $79.00 - 73% Discount Saving $216.00

If you belong to an MSP or financial services association, request the coupon code from them, or TEXT 407-461-0061 with your name and association’s name, and we will reply with the code directly.

MSP Business Evaluator & Accelerator Valuation

Valuation

Quick Evaluator

Budget-conscious MSPs and early-stage firms

Get your MSP's value in 15 seconds. EBITDA and Revenue multiples, Peer group progress evaluation, and Valuation Report only.

 

NOW $79.00

(originally $295) 
  • Access Duration: 10-Day
  • Support: Email Support
  • Business Multiples: For Financial/Strategic Buyers
  • Peer Group Progress Evaluation: Limited
  • EBITDA Insights: Peer Group Only
  • Reports: Valuation Report ONLY! NO Acceleration Strategy Reports
Click Here
Acceleration

Growth

Our most popular plan for scaling MSPs
30-day short-term evaluation and strategy tool for teams to begin identifying growth opportunities and strategic initiatives.
+ Free Strategic Session  
+ 7-Strategic Reports

$2,495.00

 
  • 30-Day Access
  • Support: Email + 1 Strategy Session ($350 value)
  • Business Multiples: Includes everything in Quick Valuation
  • Peer Group Progress Evaluation: Full, with strategy setting
  • EBITDA Insights: MSP EBITDA & P&L
  • Reports: Valuation Report + 7 Acceleration Strategy Reports (see below)
Click Here
Acceleration

Strategic Growth

Used by serious operators and acquisition teams.
A 60-day solution for buyers and sellers to scale and optimize MSP performance. Compare multiple MSPs and assess unlimited sales or acquisition opportunities.

+ 2-Free Strategic Sessions
  + 7-Strategic Reports

$5,495.00

 
  • 60-Day Access
  • Support: Email + 2 Strategy Sessions ($700 value)
  • Business Multiples: Includes everything in Quick Valuation
  • Peer Group Progress Evaluation: Full, with strategy setting
  • EBITDA Insights: Peer Group Only
  • Reports: Valuation Report ONLY! NO Acceleration Strategy Reports
Click Here
Acceleration

Ultimate Growth

Ideal for PE firms managing portfolios or serial MSP buyers.
A year-long solution for MSPs and investors focused on rapid scaling, acquisitions, and strategic accelerated business growth.

+ 5-Free Strategic Sessions
  + 7-Strategic Reports

$9,995.00

 
  • 365-Day Access
  • Support: Email + 5 Strategy Sessions ($1,750 value)
  • Business Multiples: Includes everything in Quick Valuation
  • Peer Group Progress Evaluation: Full, with strategy setting
  • EBITDA Insights: Peer Group Only
  • Reports: Valuation Report ONLY! NO Acceleration Strategy Reports
Click Here

MSP Business Evaluation, Valuation & Acceleration

30+ Years

Experience

8000+

MSP Project Completed

Find out what the MSP is worth in

Just 15 Seconds

Not satisfied with the result? Upgrade to the Accelerator version to receive a personalized blueprint and roadmap designed to scale your business faster.

Get Free MSP Business Evaluator Consultation

Submit your query and we will call you back

  • (407) 461-0061
Consult Now

The MSP Business Evaluator – Quick Valuation Version
Find out how much your MSP is worth—using revenue and EBITDA multiples. If you're ready to increase that value, upgrade to one of the Accelerator versions for a customized roadmap to scale and grow.

The MSP Business Evaluator – Accelerator Versions
The Growth, Strategic, and Ultimate Accelerator versions dive deep into the critical areas of an MSP, employee management, financials, industry tools, marketing, and EBITDA calculations. These advanced versions provide strategic insights and deliver a customized growth strategy, complete with a blueprint and roadmap, empowering MSPs to accelerate through the MSP Business Maturity Model. 

Quick Valuation for $79.00 - 73% Discount - Saving $216.00

If you belong to an MSP or financial services association, request the coupon code from them, or TEXT 407-461-0061 with your name and association’s name, and we will reply with the code directly. 

MSP Business Evaluator and Accelerator Pricing

At Biz Advisory Board, we specialize exclusively in MSP business valuation, MSP evaluation, and scalable growth strategy through our proprietary business evaluator and MSP accelerator platforms. With more than three decades of board-level experience, we help Managed Service Providers understand their value, optimize their operations, and prepare for capital raises, acquisitions, or strategic exits.

Whether you’re a growing MSP looking to attract investment or planning for a profitable exit, understanding your company’s true value is essential. Our services are tailored to the unique structure of MSPs, with a focus on recurring revenue, operational scalability, and peer benchmarking. Our mission is simple: to help MSPs grow enterprise value through data, insight, and execution.

What is MSP Business Valuation?

MSP business valuation is the process of determining what your managed service company is worth in today’s market. It goes far beyond revenue totals—it involves analyzing recurring income streams, EBITDA, client contracts, market conditions, and operational efficiency.

Our approach combines:

  • Real-time financial modeling

  • Peer group comparisons using our proprietary MSP maturity model

  • Market multiple benchmarking

A proper MSP valuation isn’t just about knowing your number—it tells you what drives your value and how to increase it.

Additionally, our MSP evaluation focuses on operational performance—team structure, customer retention, technology stack, and sales pipelines—making it the perfect complement to valuation.

 

Our Services For

Strategic Advisory

Know more

Mergers & Acquisitions

Know more

Raising Capital

Know more

Grow – Scale

Know more

SEND US AN EMAIL

Trade Show Materials Form

Let’s Discover and Build Your MSP Value

If you run an MSP, your business valuation shouldn’t be a mystery.

At Biz Advisory Board, we make MSP business valuation, MSP valuation, and MSP evaluation straightforward and actionable. Using our business evaluator and MSP accelerator, we not only show you what your MSP is worth—we help you grow that value.

From capital raise readiness to strategic exits, we're your trusted partner in accelerating growth, value, and opportunity.

Who Needs MSP Valuations and Why?

Understanding your MSP’s worth is more than a financial exercise—it's a strategic imperative. At Biz Advisory Board, we help MSPs gain clarity and control through tailored MSP business valuation and MSP evaluation services. Below are 9 common scenarios where MSP valuations are essential:

 

MSP Owners Preparing for Sale

If you're considering selling your business, a professional MSP business valuation is your first step. It helps you understand your company’s fair market value, backed by financial modeling and peer benchmarking. Accurate MSP valuations give you confidence during negotiations and ensure you don’t leave money on the table.

 

MSPs Seeking Operational Improvements

A formal MSP evaluation doesn’t just look at revenue—it analyzes service delivery, tech stack, staffing, and margin health. It uncovers inefficiencies and bottlenecks, allowing you to optimize before a capital raise or sale. Our MSP accelerator provides strategic reports to address these gaps.

 

 

MSPs Raising Capital for Growth

Investors want to know what your business is worth and why. A clear MSP valuation backed by our proprietary business evaluator makes your funding pitch credible and investor-ready. Whether you’re approaching VCs, banks, or private lenders, your valuation story matters.

 

Equity Restructuring and Partner Buyouts

In multi-owner MSPs, disagreements or buyouts are common. Objective MSP valuations help resolve shareholder disputes fairly and establish clear value for equity distribution. Biz Advisory Board offers unbiased, data-backed guidance through our business evaluator platform.

 

 

Mergers, Acquisitions, or Roll-Ups

Inorganic growth is common in the MSP industry. If you’re acquiring or being acquired, a detailed MSP evaluation ensures both sides understand the financial and operational fit. Our MSP business valuation service also helps buyers assess risk and integration potential.

 

 

Succession and Exit Planning

Thinking long-term? Whether transitioning leadership to family, partners, or new executives, a formal MSP business valuation sets the stage. Our MSP accelerator ensures your business is ready for a smooth exit by boosting value ahead of the transition.

 

 

Loan or Line of Credit Applications

Banks and financial institutions often require verified MSP valuations when issuing credit or loans. An up-to-date MSP valuation enhances your credibility and shows lenders that your business is stable, valuable, and growing.

 

Legal or Tax Events

Even if you’re not selling or raising funds now, conducting an annual MSP evaluation is smart business. Our clients use the business evaluator to compare performance year over year and identify new areas of growth with help from the MSP accelerator.

 

Results You Can Measure

In cases of divorce, estate planning, or business litigation, a certified MSP business valuation may be legally required. Biz Advisory Board ensures your MSP valuation is defensible, documented, and aligned with recognized financial standards.

 

Affiliations

glg-logo-cropped-e1641573674793
cropped-Trelus-Logo-no-background-1-e1641573385455 (1)
MSPTag-Logo-Consultant-Transparent-800x357-1-e1641572987453 (1)
execaa-600x135
Fin-Tech-e1641575674357

Why Choose Biz Advisory Board?

Business valuation is a critical tool for many individuals and organizations, especially when facing important financial or strategic decisions. Here are four key groups that benefit the most:

1. MSP-Specific Expertise

We focus exclusively on MSP valuation and growth strategy. Our experience with hundreds of MSPs means we understand your recurring revenue model, client relationships, and operational complexity like no one else.

2. Proprietary Tools Built for MSPs

Our business evaluator and MSP accelerator are designed specifically for the MSP ecosystem. These tools provide accurate valuations, peer benchmarking, and a roadmap for scaling your business value over time.

 

3. Strategy That Goes Beyond Valuation

Most firms stop at numbers. We go further. Our MSP evaluation process includes strategic recommendations, value drivers, risk analysis, and execution support to actually help you increase your valuation.

4. End-to-End Growth & Exit Support

Whether you’re raising capital, looking to scale, or preparing for an acquisition, our end-to-end support covers everything from pitch deck development to buyer introductions and deal readiness. We stay with you until results are achieved.

Podcasts & Articles

Unlocking MSP Growth with MSP Business Evaluator and Accelerator 

Types of MSP Valuation Methods We Use

At BizAdvisoryBoard, our business valuation experts apply multiple trusted methods to deliver accurate and actionable insights. We tailor our company valuation services to match your industry, stage, and goals.

1. Recurring Revenue Method

Perfect for MSPs, this method multiplies your MRR or ARR by industry-standard multiples based on retention, growth, and churn rates.

2. EBITDA-Based Valuation

We assess your operating profitability (EBITDA) and apply multiples aligned with your MSP maturity and market segment.

3. Discounted Cash Flow (DCF)

For MSPs with strong financial projections, we forecast future cash flow and discount it for risk-adjusted present value.

4. Asset-Based Valuation

For distressed or asset-heavy MSPs, we assess value based on tangible and intangible asset holdings.

Types of Valuation Methods We Use - visual selection

7 Acceleration Strategy Reports focus on key areas to help MSPs grow, optimize, and enhance their business.

📊 Business Valuation Report  Know your market value, business multiples, and peer group standing.
💰 Financials Report Break down revenue, expenses, and cash flow to optimize financial health.
👥 Employee Report Analyze staffing, compensation, and productivity against industry benchmarks.
🔧 Industry Tools Report Evaluate your technology stack to stay competitive.
🛠️ Blueprint & Roadmap Report Optimize 72 key operational areas across business functions. 
📑 EBITDA & P&L Report Assess profitability, cost structure, and financial performance. 
Growth Strategies Integrated: 

🚀 Revenue & Market Expansion |

⚙️ Operational Efficiency 

🤝 Client Retention & Acquisition 

💡 Technology & Innovation

💰 Financial Optimization

👨‍💼 Workforce Development | 🏆 Market Positioning 

These reports help MSPs level up, maximize profitability, and accelerate growth with clear action plans. 

We work through every aspect at the planning

634
Happy Clients
1248
STRATEGIC PARTNERSHIP
16
TEAM MEMBERS

Our MSP Business Valuation Process

At Biz Advisory Board, our structured approach to MSP business valuation ensures both clarity and strategic direction. Unlike generic appraisals, our process is tailored specifically for MSPs and backed by deep industry expertise and proprietary benchmarking tools.

1

Discovery & Goal Alignment

We start with a one-on-one consultation to uncover your objectives. Whether you're preparing for a capital raise, planning to sell, or simply exploring your growth potential, aligning the MSP valuation with your business goals ensures meaningful results.

2

Data Collection

We gather all essential financial and operational metrics. This includes:

  • Annual revenue and recurring income (MRR/ARR)
  • EBITDA and profit margins
  • Customer concentration and contract quality
  • Staff roles and average salaries
  • Tech stack, tools, and platforms used

This data forms the foundation of your personalized MSP evaluation.

3

Benchmarking

Using our proprietary business evaluator, we compare your MSP’s performance to others in your revenue tier. Our benchmarking includes:

  • Operational efficiency

  • Revenue per employee

  • Churn and retention rates

  • Peer group maturity level

These benchmarks allow us to highlight your competitive advantages and performance gaps.

4

Valuation Modeling

We apply multiple MSP valuation methods, including:

  • Recurring revenue model (MRR/ARR-based)

  • EBITDA market multiple method

  • Discounted cash flow (DCF)

  • Comparable market transactions

Each method adds a layer of accuracy to your final valuation range.

5

Strategic Recommendations

You receive a detailed report outlining:

  • Your business’s estimated market value

  • Key value drivers and risk factors

  • Areas of improvement from your MSP evaluation

  • Recommendations to increase valuation over time

6

Acceleration Support

Our engagement doesn’t stop at reporting. Tap into our advanced MSP accelerator for:

  • Pitch deck development

  • Investor matchmaking

  • Growth execution coaching

  • Value optimization strategies

Whether you're planning to raise capital or exit within the next year, our accelerator ensures your business is ready.

Why Choose Biz Advisory Board for MSP Business Valuation?

 

FeatureBiz Advisory Board (Specialist in MSP Valuation)Traditional Valuation Firms
Industry Focus100% focused on MSP business valuation, MSP evaluation, and MSP-specific growth strategiesGeneralized across all industries, with little MSP-specific insight
Tools & PlatformsProprietary business evaluator and MSP accelerator to deliver real-time benchmarking and tailored growth plansStatic valuation models without operational strategy support
Valuation MethodologyUses multiple MSP-focused approaches: Recurring Revenue, EBITDA, Market Comps, DCFOften limited to EBITDA-only or basic revenue multiples
Growth IntegrationIncludes actionable growth strategies and acceleration roadmaps to increase MSP valuationStops at valuation report—no growth or execution guidance
Peer BenchmarkingCompares your MSP to others in your revenue tier using real industry dataLimited or no benchmarking, often outdated metrics
End-to-End SupportFrom valuation to fundraising, deal structuring, exit planning, and investor/buyer matchmakingNo capital raise or M&A support post-report
CustomizationTailored to your stage—early, growth, mature MSPs—with scalable tools and coachingOne-size-fits-all templates, regardless of business size or stage
Execution SupportWe stay with you: strategic coaching, investor packaging, buyer intros, and leadership alignmentReport delivered, then you’re on your own
Proven ResultsTrusted by 3,000+ clients with over 800 MSP-focused projects completedOften lacking MSP-specific case studies or success proof
 

Testimonials

For nearly two decades, I’ve worked with Paul Daigle, most recently on refining and scaling our operations. His leadership in streamlining sales, provisioning, and invoicing was key to our long-term success. Paul's expertise made a lasting impact on our business. 

Daniel Gracia VP. of Business Development, Joon

We are incredibly grateful for having you on stage during ChannelPro LIVE: Orlando last week. Your insights were invaluable, and we received great feedback from our attendees about your presentations. It was a pleasure meeting you in person, and I look forward to staying connected!

Jonathan Browning Executive Editor, The ChannelPro Network

Paul is an incredible resource for technology firms in IoT, telephony, and managed services. His strategic coaching and C-suite experience drive results, from commercialization to turnarounds. He’s led successful exits and a $130M tech roll-up with Venture Capital and Private Equity backing. 

Tabetha Sheaver Founder, Plus Delta 314

Paul Daigle has been essential in transforming our business, guiding us through the shift from premise-based to cloud-based systems and increasing revenue per user (RUPU). His strategic coaching helped us maintain key client relationships and build valuable partnerships. 

Jody Melnick Founder, Plus Delta 314

Paul Daigle at BizAdvisoryBoard has been instrumental in providing board leadership across my businesses. His expertise helped us create an insurance package for military hardware, implement critical cyber security initiatives, and establish multiple strategic alliances. Paul's guidance has been invaluable to our success.

Dan Lange CyberSecPrep
LEAVE A REVIEW

FAQs

1. What is an MSP valuation calculator and how does it work?

An MSP valuation calculator is an online tool that estimates how much your managed service provider business is worth. It works by using inputs like annual revenue, recurring revenue percentage, EBITDA, growth rate, and customer concentration. The calculator then applies current MSP valuation multiples to those numbers to generate an estimated valuation range. An MSP valuation calculator is designed for speed and clarity, helping owners quickly understand value without a long financial review. While it’s not a replacement for a full valuation, it’s an excellent starting point for planning growth or selling an MSP business.

You can calculate your value using an MSP business valuation calculator by entering key financial data such as total revenue, recurring revenue, EBITDA, and growth rate. Some calculators also ask about churn and client concentration. Once entered, the tool applies industry-standard MSP valuation multiples to estimate your business value. This process helps MSP owners understand their current valuation in minutes instead of weeks. Using an MSP business valuation calculator regularly also helps track how operational improvements impact long-term MSP valuations.

MSP valuation multiples are benchmarks used to calculate business value based on revenue or EBITDA. For example, an MSP may be valued at a multiple of recurring revenue or a multiple of EBITDA, depending on profitability and maturity. These multiples are calculated by analyzing recent MSP acquisitions, market demand, and risk factors. MSP valuation multiples increase when revenue is recurring, churn is low, and EBITDA is strong. Most MSP valuation calculators rely heavily on these multiples to estimate value accurately.

An MSP price calculator is accurate for estimating a realistic valuation range, but it does not predict the final sale price. It uses real market data and MSP valuation multiples to provide directional insight. Accuracy improves when your financials are clean and well-documented. While an MSP price calculator won’t replace a full valuation, it is extremely useful for understanding where your MSP stands today and what factors you need to improve to increase value before selling or raising capital.

A selling MSP business calculator helps you estimate your business value before entering the market. By inputting your revenue, EBITDA, and growth metrics, you can see how buyers may value your MSP. This allows you to identify gaps—such as low margins or high client concentration—and fix them before selling. Many owners use a selling MSP business calculator 12–24 months before an exit to increase MSP valuations and negotiate from a stronger position when buyers get involved.

MSP valuations are most influenced by recurring revenue stability, EBITDA margins, client retention, and scalability. Buyers also evaluate customer concentration, contract length, automation, and leadership dependency. MSP valuation calculators weigh these factors differently, but profitability and predictable revenue consistently drive higher values. Improving operational efficiency and documentation can significantly increase MSP valuations without adding new customers. Understanding these factors helps owners focus on what truly increases business value.

Your MSP’s value depends on revenue, EBITDA, growth, and risk factors. An MSP valuation calculator uses this information along with current MSP valuation multiples to estimate value. Most MSPs fall within a valuation range rather than a single number. Using a calculator gives you a realistic snapshot of where your business stands today. It also shows how changes in EBITDA or recurring revenue could increase or decrease your MSP valuation over time.

An MSP price calculator provides a quick estimate using basic financial inputs and market multiples. A full MSP valuation includes deeper analysis of operations, contracts, risk, and market positioning. MSP price calculators are ideal for early planning, while full valuations are used for transactions, legal matters, or capital raises. Many MSP owners use both—starting with a calculator and upgrading to a detailed valuation when making serious strategic decisions.

Buyers use MSP valuation multiples to determine how much they’re willing to pay based on expected returns. Strategic buyers may pay higher multiples for geographic reach or specialized services, while private equity focuses heavily on EBITDA. MSP valuation multiples are adjusted for risk, growth, and scalability. Understanding how buyers apply these multiples helps sellers improve positioning and justify higher MSP valuations during negotiations.

Yes, an MSP business valuation calculator helps identify which metrics drive value. By running scenarios—such as improving EBITDA or reducing churn—you can see how changes impact valuation. This turns valuation into a planning tool rather than just a number. Many MSP owners use calculators to guide pricing, hiring, and automation decisions that increase MSP valuations over time.

MSP owners should review MSP valuations at least once per year. Many high-performing MSPs use an MSP valuation calculator quarterly to track progress. Regular valuation checks help owners stay exit-ready and understand how daily decisions affect long-term value. Treating valuation as an ongoing metric leads to smarter growth strategies and fewer surprises when selling or raising capital.

An MSP business valuation calculator typically requires annual revenue, recurring revenue percentage, EBITDA, growth rate, and client count. Some calculators also ask for churn and customer concentration. Accurate financial data improves valuation accuracy and highlights areas for improvement. Many MSPs discover reporting gaps when using a valuation calculator, which itself is a valuable insight for strengthening operations and increasing valuation.

Yes, MSPs with strong recurring revenue almost always receive higher MSP valuation multiples. Predictable monthly contracts reduce buyer risk and increase cash flow visibility. MSP valuation calculators reward higher recurring revenue percentages with stronger valuations. Project-based or one-time revenue typically lowers multiples. Shifting to standardized recurring services is one of the fastest ways to improve MSP valuations.

Absolutely. A selling MSP business calculator is valuable even if you’re years away from selling. It helps you understand current value and identify improvement opportunities early. Many MSP owners use these calculators for long-term planning, succession strategy, and wealth creation—not just exits. Managing your business with valuation in mind leads to stronger financial discipline and better outcomes.

EBITDA has a major impact on MSP valuation calculator results. Higher EBITDA margins usually lead to higher valuation multiples because buyers see stronger cash flow and lower risk. MSPs with high revenue but weak EBITDA often receive discounted valuations. Improving EBITDA through pricing optimization and cost control can dramatically increase valuation without adding new revenue.

Free MSP price calculators are useful for basic insight but often lack MSP-specific depth. Many use generic business multiples that don’t reflect real MSP market conditions. They are best used for education, not final decisions. For serious planning, MSP owners should use an MSP valuation calculator built specifically for managed service providers and supported by real market data.

Growth rate and churn strongly influence MSP valuations. Consistent organic growth increases valuation multiples, while high churn reduces buyer confidence. MSP valuation calculators reward predictable growth more than aggressive but unstable expansion. Improving retention and maintaining steady growth are key drivers of higher long-term valuation.

The best MSP valuation calculator is one designed specifically for MSPs, using industry benchmarks and current MSP valuation multiples. Generic calculators often miss critical MSP factors like recurring revenue quality and operational maturity. Choosing an MSP-focused valuation tool ensures more accurate and actionable results.

Private equity firms use MSP valuation multiples to evaluate risk-adjusted returns. They focus heavily on EBITDA, scalability, and acquisition potential. PE firms often pay higher multiples for MSPs with strong leadership teams and repeatable growth systems. Understanding this helps MSP owners prepare their business for higher-value exits.

Use an MSP business valuation calculator when you need quick insight, planning guidance, or progress tracking. Hire a valuation expert when preparing for a transaction, legal matter, or capital raise. Many MSP owners start with a calculator and move to expert valuation once decisions become serious.
Shopping cart
Close
Sign in
Close

No account yet?

X YouTube linkedin