MSP Well Matched

Seller Questionnaire
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Seller Questionnaire — MSPWellMatched Platform

Welcome to MSPWellMatched — Seller Business Questionnaire

Thank you for your interest in selling your business. Please fill out the following form with accurate information. This information will be validated during our interview process.

We are pleased to invite your organization to participate in the MSPWellMatched Platform, where sellers pay no broker commission at close. Please provide accurate information about your business and extra details when necessary.

This Business Selling Questions interview consists of 7 sections with a total of 43 questions. Your answers will be matched against those of buyers, and an MSPWellMatched Compatibility Score will be generated.

Section 1: Business Information

Business Name

Business Address

Website

Years In Business

Business Location — Select your state(s) of operation. Matches Buyer Question: "Acquisition Location"

Country / Region

USA — Select State(s)

Canada — Select Province(s)

Other Location — Please Describe

Section 2: Contact Information

Contact Name

Contact Email

Contact Phone

Section 3: Business Details

What Are the Primary Services Offered by Your Business? — Primary (Required)

Primary Services — Secondary (Optional)

Primary Services — Tertiary (Optional)

Industry Specialty (select all that apply)

Technical Focus — Categories (select all that apply)

Technical Focus — Vendor / Platform (optional)

Number of Employees

Annual Revenue (Previous Year)

Annual EBITDA (Previous Year)

EBITDA = Earnings Before Interest, Taxes, Depreciation, and Amortization. If you don't know the exact figure, your accountant can provide it. Rough estimate: annual revenue × profit margin (e.g., $5M revenue × 20% margin = $1M EBITDA).

Number of Years in Profit

What is Your Geographic Operation Type? (select all that apply)

Current Valuation of Business

Who Performed the Valuation of Business?

Are You Currently Represented by a Broker?

Key Competitors

Key Challenges

Unique Selling Points (USPs) of Your Business

Are You Currently Facing Any Lawsuits?

Lawsuit(s) — Please Provide Details

Section 4: Ownership and Structure

Owner (Most Senior) Age

How Long Has the Most Senior Owner Owned This Business?

Ownership Structure

Are There Any Other Shareholders or Partners?

If Yes, Please Provide Their Details

Section 5: Financial Information

Do You Have Audited Financial Statements?

If Yes, Please Provide Details

What Percentage of Your Revenue Is Recurring (MRR/ARR)?

What % of Your Revenue Comes From Your TOP Customer?

Section 6: Reason for Selling

Why Are You Considering Selling Your Business? (select all that apply)

Tell Us More (optional)

Preferred Timeline for Sale

How Long Are You Willing to Stay Involved Post-Sale?

Which Deal Structures Are You Open To? (select all that apply)

Section 7: Additional Information

Additional Comments or Considerations

On a scale of 1–10 (10 being perfect), how well did this form capture your Unique Selling Proposition?

Any Improvements We Can Make?

How Did You Find Us?

Referral Source (optional) — If someone referred you to us, who?